Business Pat breaks down how the business of exclusivity can be done right and bring unlimited benefits to your customers or, in the case of SoHo House, you can lose your way and create an overexposed "club" where your customers start to feel like the benefits are no longer there. We break down Pat's personal experience with clubs like this, why SoHo House is seeing bad press, and the idea of Pat starting his own. We also look at the heat Wendy's is getting for announcing their new pricing system.

YouTube and Socials

https://mtr.bio/sorry-were-closed-Pod

00:00 Opening TikTok Questions

19:00 Pat's Club

23:00 Why SoHo House if Failing

41:00 Tevo's Bumble Rant

46:00 Wendy's New Pricing System