Social media is a powerful tool for the issues that matter most to employees. Could these digital platforms be poised to replace trade unions as the primary voice of labor, particularly in the United States? While the U.S. system is often seen as dysfunctional, the entrenched "all or nothing" approach is favored by both unions (who wield significant power in their limited domains) and most employers (who benefit from roughly 90% of workplaces remaining union-free). In this episode, Alan provides strategies and best practices for effective social media management.

 

Key Takeaways:

 

• How social platforms have transformed employee voice. [2:07]

 

• US unions are adapting to the power of social media. [3:53]

 

• Long-term systemic gains born from employee voice on social platforms. [6:26]

 

• Best practices and strategies for effective social media management. [8:04]

Resources: 

 

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