Heart-Led CEO

EP 26: Pack Light, Sell Soulfully: 5 Things to Stop Doing with Your Content By Anacani Walters | Heart-Led CEO Podcast


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Is your content strategy burning you out instead of bringing in clients?

In this raw, real-time episode, Anacani Walters — nurse-turned-entrepreneur, military spouse, and founder of EmpowerHER Wave — hits record from her in-transition life in Okinawa. While packing her house and moving internationally, she shares the 5 content habits that kept her stuck — and what she let go of to create more space, clarity, and actual conversions.

If you're a coach, healer, or heart-led CEO craving soulful structure and simplicity, this one's for you.

You’ll learn:

  • Why more content ≠ more clients (and what to do instead)
  • How to post with purpose, not pressure
  • The cost of trying to serve too many audiences at once
  • How adrenaline-fueled launches sabotage your nervous system
  • The sacred power of asking for the sale (and how to do it beautifully)

🌿 Reflection Prompts Included:

  • What am I trying to carry that doesn’t belong to me?
  • What’s the message that keeps coming through but I keep overriding it?
  • What would I say if I believed my voice was enough?
  • What would “posting with purpose” actually look like for me?
  • If I had to sell in one sentence, what would it be?

🎁 Special Birthday Gift

Grab $44 off The Alchemized Content Method™

Use code: BIRTHDAY44

Valid through Oct 28. https://empowerherwave.com/acm

🎙️ Listen on your favorite app + follow @empowerherwave for more soulful CEO strategy

⏱️ Timestamps
  • 00:00 – Intro: Content isn’t king. Clarity is.
  • 00:40 – Welcome to Heart-Led CEO
  • 01:43 – Life update: Moving, bleeding, birthing a new chapter
  • 03:43 – The truth about cluttered content = cluttered energy
  • 04:42 – 🔥 1. Stop Posting Without a Point
  • 07:01 – 🔥 2. Stop Speaking to 5 Audiences at Once
  • 09:17 – 🔥 3. Stop Writing Content No One Finishes
  • 12:31 – 🔥 4. Stop Launching from Adrenaline, Start Launching from Alignment
  • 14:22 – 🔥 5. Stop Skipping the Sacred Ask (CTA is not a dirty word)
  • 16:12 – Final thoughts: Let it be light. Let it be now.
  • 20:26 – Community invitation + Birthday bonus CTA

🙌 If you loved this episode…

Follow the show so you never miss a moment of momentum

Rate & review on Apple or Spotify — it helps more heart-led women find this space

Screenshot & tag @empowerherwave with your biggest aha

DM Anacani to share how you’re applying this in your biz

Let’s keep the ripple going — because your voice is not just content. It’s a catalyst.

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...more
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Heart-Led CEOBy Anacani Walters