The Marketer's Journey

Ep #26: Shaping the Remote Buyer’s Journey with Messaging w/ Christophe Coutelle


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It’s incredibly important to meet face-to-face with customers—except that right now, we can’t.  We have to rely on messaging more than ever before. In this episode, I interview  Christophe Coutelle, VP of Marketing at Element AI, about the two strategies he’s using for messaging right now. 

What we talked about:

  • Global sales in a world without international travel
  • How to be timely and relevant (without exhausting your clients)
  • The relaxation benefits of spending 5-6 hours a day in the water

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