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Ep. 27: Why Public Relations is Essential for Brands with Arianne Jalalon
Public Relations is one of the components of an Integrated Marketing Communication plan, which is more than just brand optics. It is a discipline that builds customer lifetime value and stakeholder relationship through a combination of events, writing, and more. In this MarkeTalks episode, I've invited Arianne Jalalon, a PR practitioner in one of the top companies in the Philippines, to talk about PR and how essential it is in sustaining brands. We also talked about how to stay genuine in PR and why it's an important investment for brands.
Don't forget to follow the podcast to get notified on the latest uploads!
Chat with me at:
Facebook: facebook.com/genzmkt
Instagram: instagram.com/genzmkt
Join the Facebook group: https://www.facebook.com/groups/genzmkt
Build your Brand with ZeBrand: https://zebranding.com/?lmref=oKThgw
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By Jamiya Umali, MA IMCPublic Relations is one of the components of an Integrated Marketing Communication plan, which is more than just brand optics. It is a discipline that builds customer lifetime value and stakeholder relationship through a combination of events, writing, and more. In this MarkeTalks episode, I've invited Arianne Jalalon, a PR practitioner in one of the top companies in the Philippines, to talk about PR and how essential it is in sustaining brands. We also talked about how to stay genuine in PR and why it's an important investment for brands.
Don't forget to follow the podcast to get notified on the latest uploads!
Chat with me at:
Facebook: facebook.com/genzmkt
Instagram: instagram.com/genzmkt
Join the Facebook group: https://www.facebook.com/groups/genzmkt
Build your Brand with ZeBrand: https://zebranding.com/?lmref=oKThgw