Mark Stern is a customer experience expert who focuses on simplifying the customer journey for businesses. He identifies three key phases in the customer life cycle: acquisition, delivery, and retention. Mark works with clients to optimize the customer experience at each stage, whether it's increasing visibility and acquiring clients, onboarding them and ensuring they achieve their desired outcome, or retaining them through recognition and strategies to extend customer lifetime value. Mark's approach is rooted in intentionality and keeping things simple, making him a valuable asset for businesses looking to enhance their customer experience.