Jonathan Keyser is the founder of KEYSER, a leading commercial real estate firm in Arizona, where he is also a community and professional leader.  His new book, You Don't Have to Be Ruthless to Win, tells the story of his transformation from having a work ethic of ruthless deal-making to one of selfless service.  There is some wisdom for all walks of life in his life story. Get his new book at www.ruthlessbook.com

 

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