Holy cats, it's here! You can now buy my new book in most formats. https://AtomicPMF.com I'll read some excerpts, share the table or contents, take your questions, etc.! Quick note: I keep saying it's 266 pages since that's the length of the PDF. But the last numbered page in the print book is 258. :)

Check out my upcoming free webinar about better product-market fit and using AI thoughtfully in UX qual research! https://atomicpmf.com/lightning

"Atomic Product-Market Fit" new book coming in late Feb 2026! atompicpmf.com

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