The Marketing Marriage

Ep 29 Robin Daniels - Input + Output = Outcome


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Robin Daniels oozes optimism and positive energy, despite struggles and valleys on his personal and professional journey. Growing up poor collecting deposit bottles and working three jobs while studying at the age of 15, he still managed to be a happy and an optimistic kid. It is that energy and mindset that ultimately brought him to the Silicon Valley with a one-way ticket, two suitcase and no work lined up. Two decades later, he counts three CMO titles as well as marketing and growth leadership roles at Salesforce, Box, LinkedIn, Matterport, and WeWork among his credentials. Yes, yes, we got to talk about the infamous downfall of WeWork but the episode is so much deeper than the scandal. In our candid conversation with Daniel we cover:

  • His belief in soft skills as key to career advancement.
  • Daniel's equation of outcomes.
  • Rare occasions when he gets frustrated.
  • Living through the WeWork crash.
  • Why good marketing is wildly misunderstood.
  • Tectonic shift in the role of a CMO.
...more
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The Marketing MarriageBy Fabio and Slavka