In this episode of 2nd Act Freelance, we explore the internal aspects of preparing for a freelancing career. The focus is on using a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) to understand and leverage personal assets and liabilities. The episode emphasizes self-reflection and provides a framework to assess personal strengths, address weaknesses, identify opportunities in the market, and mitigate potential internal threats. Practical steps and tools, including an ebook available on secondactfreelance.com, are shared to help aspiring freelancers package their skills effectively for success.

00:00 Introduction to Freelancing 00:25 Assessing Your Readiness 01:54 Leveraging Personal Strengths 07:29 Understanding Weaknesses 10:37 Identifying Opportunities 12:54 Recognizing Internal Threats 15:42 Action Steps and Conclusion

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