Daryl Berg is the Vice President of Music Strategies and Licensing at Crown Media, which means he oversees the music supervision and scoring of over 100 Hallmark films a year. We talk with Daryl about the scoring and licensing at Hallmark, the do's and dont's of pitching music and his love for Mayochup.

Ep 3: The Sound of Hallmark with Daryl Berg

The business of Jingles is a monthly podcast brought to you by the songwriters at Audio Snack where we seek answers to all of our burning questions about the mysterious behind-the-scenes world of jingles and ad music placement. Questions like; Who wrote the world’s most iconic jingles? How do you get your song in a movie? And who makes the ultimate decision on what song is the best fit for their brand? On this podcast we’ll be picking the brains behind the operation; the business side of jingles; the marketing executives, the music supervisors, the brand consultants, etc. And if you fell asleep listening to that sentence, don’t worry, we’ll be talking to musicians and jingle writers as well.

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Ep 3: The Sound of Hallmark with Daryl Berg

Ep 3: The Sound of Hallmark with Daryl Berg