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The companies that truly connect with people and inspire passion and loyalty are those with a compelling story. Not just about their product or concept, but the story about their founding — and their founder. In this podcast, you’ll learn the three pillars of a great brand story, and a compelling narrative arc. [...]
The post Ep 3: Three Points to Write Your Brand Story appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.
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The companies that truly connect with people and inspire passion and loyalty are those with a compelling story. Not just about their product or concept, but the story about their founding — and their founder. In this podcast, you’ll learn the three pillars of a great brand story, and a compelling narrative arc. [...]
The post Ep 3: Three Points to Write Your Brand Story appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.