Many advisors hate direct mail because of the poor ROI compared to other channels. But it turns out, there may be some glaring issues with your campaigns and your mailers that are contributing to low response rates! Jonathan and Chazz are back with another in-depth look at all things Direct Mail, and how Steep is bringing a fresh perspective to the industry.

Also, you can email your questions, comments, and topics you’d like us to cover to the team at [email protected]. Thanks for listening!