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EP 3 - Will 2024 be the ‘Wool Renaissance’ everyone is hoping for?
Guests include:
- Craig Smith, Devold NZ
- Danielle Morton &
- Anastasia Tristram, Floating Peaks woollen popular poles
- Tom O’Sullivan, Campaign for Wool.
Hosts:
- Rebecca Greaves, Editor, Country-Wide
- Sarah Perriam-Lampp, Managing Director, CountryWide Media
Episode Summary:
From the discovery of real-time smartphone micron testing to tracing the journey of wool from sheep to shop, we delve into the pivotal role education and government play in reshaping the future of wool. This episode provides a hopeful outlook, driven by increasing demand for natural and sustainable solutions and the potential for transformative industry innovation.
This episode discusses the environmental impact of plastics tree sleeves with Anastasia Tristram, a Central Hawkes Bay farmer who co-founded Floating Peaks offering woollen poplar tree protectors.
Sarah chats to Craig Smith, general manager of Devold NZ and Australian start-up, Zondii that is providing NZ merino growers with the opportunity to prove the traceability of their wool clip from sheep to shop.
Rebecca concludes with an honest chat with Tom O’Sullivan from Campaign for Wool NZ about the cost of wool production highlighting the financial challenges facing sheep farmers which is seeing declining sheep numbers and the role the new government can play in supporting the wool industry by specifying wool products in government procurement of carpets.
Key Chapters of Interest
12:17 Wool Pole Protectors with Anastasia Tristram
20:26 Wool Journey Resource packs for schools
23:35 Zondii’s technology for wool testing
31:52 Devold’s commitment to quality and traceability
34:13 Traceability in the New York fashion industry
43:31 Campaign for Wool’s education programme, Wools in Schools
52:41 NZ government’s role in the procurement of wool in building products
01:01:41 Highlighting Bremworth carpet’s success
Be in to Win!:
Did you know that New Zealand produces the world’s best grass-fed steak and ribeye steak? You can get your hands on Alliance Group’s Pure South Handpicked 55 Day Aged Beef which was officially crowned the best steak in the world among the best of the best at the World Steak Be to win a Pure South BBQ Steak Pack to deliver to your door.
Enter at country-wide.co.nz by the 31st January 2023 to go in the draw.
Terms & Conditions apply.
Thanks to Alliance Group, New Zealand’s only 100 percent farmer-owned red meat co-operative.
https://puresouthshop.com/pages/handpicked
LISTEN TO the Alliance's Brief Bite's Podcast here
SUBSCRIBE TO Country-Wide’s Email Newsletter here
See omnystudio.com/listener for privacy information.
View all episodes
By CountryWide MediaGuests include:
- Craig Smith, Devold NZ
- Danielle Morton &
- Anastasia Tristram, Floating Peaks woollen popular poles
- Tom O’Sullivan, Campaign for Wool.
Hosts:
- Rebecca Greaves, Editor, Country-Wide
- Sarah Perriam-Lampp, Managing Director, CountryWide Media
Episode Summary:
From the discovery of real-time smartphone micron testing to tracing the journey of wool from sheep to shop, we delve into the pivotal role education and government play in reshaping the future of wool. This episode provides a hopeful outlook, driven by increasing demand for natural and sustainable solutions and the potential for transformative industry innovation.
This episode discusses the environmental impact of plastics tree sleeves with Anastasia Tristram, a Central Hawkes Bay farmer who co-founded Floating Peaks offering woollen poplar tree protectors.
Sarah chats to Craig Smith, general manager of Devold NZ and Australian start-up, Zondii that is providing NZ merino growers with the opportunity to prove the traceability of their wool clip from sheep to shop.
Rebecca concludes with an honest chat with Tom O’Sullivan from Campaign for Wool NZ about the cost of wool production highlighting the financial challenges facing sheep farmers which is seeing declining sheep numbers and the role the new government can play in supporting the wool industry by specifying wool products in government procurement of carpets.
Key Chapters of Interest
12:17 Wool Pole Protectors with Anastasia Tristram
20:26 Wool Journey Resource packs for schools
23:35 Zondii’s technology for wool testing
31:52 Devold’s commitment to quality and traceability
34:13 Traceability in the New York fashion industry
43:31 Campaign for Wool’s education programme, Wools in Schools
52:41 NZ government’s role in the procurement of wool in building products
01:01:41 Highlighting Bremworth carpet’s success
Be in to Win!:
Did you know that New Zealand produces the world’s best grass-fed steak and ribeye steak? You can get your hands on Alliance Group’s Pure South Handpicked 55 Day Aged Beef which was officially crowned the best steak in the world among the best of the best at the World Steak Be to win a Pure South BBQ Steak Pack to deliver to your door.
Enter at country-wide.co.nz by the 31st January 2023 to go in the draw.
Terms & Conditions apply.
Thanks to Alliance Group, New Zealand’s only 100 percent farmer-owned red meat co-operative.
https://puresouthshop.com/pages/handpicked
LISTEN TO the Alliance's Brief Bite's Podcast here
SUBSCRIBE TO Country-Wide’s Email Newsletter here
See omnystudio.com/listener for privacy information.