E-commerce enabled an unprecedented wave of bottom-up community-sourced information, which created a scalable decentralized trust mechanism.  This episode is about how we decide what’s worth our trust; a story of the word-of-mouth becoming the wisdom of the online crowds. You’ll hear from Guy Kawasaki (Former Chief Evangelist at Apple), Pierre Omidyar (Founder of eBay), Tim O’Reilly (Founder of O’Reilly Media), Baroness Onora O’Neill (House of Lords), Erik Brynjolfsson (Professor at Massachusetts Institute of Technology), Kevin O’Connor (Founder of DoubleClick), Benedict Evans (Partner at Andreessen Horowitz), Jim Morris (Former CTO of PowerReviews), and Jane Winn (Professor at University of Washington School of Law).