International Corner

Ep #30 - Fast Start Your Market Launch In Italy


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They went from 5000 to 15000 active users in less than 4 months in Italy

How did Akt.io manage to be off to such a fast start?

Spoiler alerts, they didn’t spend much marketing budget

The key was to focus on 2 very important aspects:

  • Leverage the right acquisition channel from day #1 - referral programs
  • Create Trust for their users from the first release - cyber security and compliance are at the top of their priority
  • Kevin Régis, COO and CCO tells us everything about how they achieved these great results in such a short period of time

    Expect to also hear about:

    • Why they chose to expand in Italy
    • How they created trust in their app so Italians would refer it in between each others
    • The 3 KPIs he follows on a daily basis to ensure they are on-track

    • Hosted on Ausha. See ausha.co/privacy-policy for more information.

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      International CornerBy International Corner