In this episode I'm talking about how unpredictable this whole indie author journey is, how you can put in a ton of effort and still not get the results you expected, and how so much of it is out of your control. I keep coming back to the idea that you often just don’t know why something works or doesn’t.

So instead of spiraling or reacting out of frustration, let's focus on the stuff we can control: mindset, strategy, and finding the right readers. At the end of the day, it really comes down to getting back up, adjusting where needed, and redefining what success looks like for me.

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