The ERG Movement

EP #31 | Crafting Effective ERG Programs with the 3P's of ERGs


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Dive into this session recording where Maceo Owens, the powerhouse behind The ERG Movement and affectionately known as The ERG Homegirl, unveils her groundbreaking approach to Employee Resource Groups (ERGs) by adapting the 3P's of business. Whether you're pioneering ERG initiatives or looking to breathe new life into existing programs, Maceo's insights provide a roadmap to impactful, sustainable success.

Learn more about Benevity
Benevity's ERG Discussion Group Registration Page: https://benevity.com/erg-discussions
Benevity Affinity Groups: https://benevity.com/products/affinitygroups
👀Why This Video?
- Innovative Strategies: Explore the adaptation of the 3P's—Purpose, Process, and Programming—to ERG contexts, offering a fresh perspective on leadership and management.
- Expert Guidance: Gain from Maceo's extensive experience in leading ERG programs to new heights across top companies and sectors.
- Actionable Solutions: Address common challenges such as ERG leader burnout and engagement with practical, proven solutions.
✨ What You'll Learn:
- How to clearly define the purpose of your ERG to align with business objectives.
- Strategies for creating efficient processes that empower ERG leaders and members.
- Innovative programming ideas that drive member engagement and business impact.
Timestamps
00:00 Monthly ERG group discusses challenges with industry professionals.
03:40 ERG programming across companies, industries, business principles.
07:22 Ensure ERG program benefits business and members.
10:12 ERG program success, using three p's framework.
16:13 Consistency in member experience and programming output.
18:27 ERG leaders focus on community inclusion
23:00 Clear strategy with timeline crucial for progress.
24:43 ERG leaders need proper training, clear instructions.
29:48 Implement processes, learn platforms, document programming output.
32:01 ERG program success depends on key factors.
34:30 Close
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Join ERG Champs🏆: https://www.theergmovement.com/erg-champs
Work With Us🫱🏽‍🫲🏿: https://www.theergmovement.com/consulting
Maceo Owens, the CEO & Founder of The ERG Movement and a Gen Z global thought leader in the ERG space, has made a significant impact as a keynote speaker and ERG coach for numerous organizations worldwide. With an impressive track record of empowering companies, Maceo has been recognized and featured in prominent publications, including FORBES. Her expertise and insights have earned her accolades and spotlights across various platforms, solidifying her reputation as a trusted authority in the field of Employee Resource Groups (ERGs).
With a deep-rooted commitment to promoting authenticity and equity in the workplace, Maceo champions the power of ERGs to drive positive change. Drawing from her strong background in business development and marketing, she has crafted The ERG Movement into a comprehensive resource platform. This platform encompasses a thriving community where ERG leaders can exchange ideas and access development opportunities, a vendor hub that facilitates connections with diverse suppliers, an insightful podcast featuring interviews with ERG professionals, and a dynamic daily resource center brimming with tools and information to support ERG success.
Maceo's unique approach and engaging style have earned her the title of "The ERG Homegirl" among her peers. She regularly shares valuable insights and practical advice on ERG development through her LinkedIn posts, delivering knowledge in a straightforward and relatable manner. Passionate about helping others succeed, Maceo is a catalyst for positive transformation in the workplace, working tirelessly to create environments where authenticity and inclusivity thrive.

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The ERG MovementBy The ERG Movement