Digital Signage Explored

Ep 32: Gen Z, AI and Customer engagement with Digital Signage


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Join us for a special episode of Digital Signage Explored, recorded live at InfoComm in Orlando, Florida! Host Tim meets with Frank Larsen, CCO of Signagelive, to discuss the fascinating insights from a recent speaker's panel on AI, Generation Z, and their impact on digital signage and customer engagement.

Frank shares key takeaways, including:

The overwhelming 96% adoption rate of AI among Gen Z, despite a shared apprehension about its future.

The unprecedented speed of AI adoption compared to the internet, highlighting the critical need for businesses to integrate AI policies and strategies.
The shift in digital signage from simply informing to actively engaging audiences, especially Gen Z, who demand instant captivating content.
How AI is becoming an invaluable tool for businesses, streamlining tasks like market research and email management, and freeing up human creativity.
Discover why companies that fail to embrace AI risk being left behind, and how developing an AI policy can empower your business to leverage this powerful technology responsibly. Frank emphasizes that AI is not a master key but a powerful assistant, transforming how we work and interact.

This episode offers a glimpse into the rapidly evolving landscape of digital signage and the crucial role AI will play in capturing the attention of future generations.

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Digital Signage ExploredBy Signagelive