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Ep 323: When to Delegate Roles in Business
Sean: Aside from taking your name off the wall, and stepping back on the sales process. What other things did you fully commission or fully delegate so that you can work on the business rather than in the business?
Chris: Yeah, well, and I think it was gradual, cause I started out doing everything. So the first thing I took myself out of was any kind of the front-end customer service type of thing and organizing the office. So that was kind of the first night that it was hiring other teachers to take some of the students.
And then, as the marketing became more complicated, you know, I got into doing websites, really digital marketing. We first started getting into it in 1996 and back then it was AOL homepage. There was no Google, Google that people forget, the Google didn't exist. You really couldn't find anything on the web.
So you had these weird AOL home pages and you know, or like what, like if you had a website that, you know, you could have like one page, not everybody had mean.
But for us, we said, okay, we built a website. We've held the whole region. So we, I learned how to build websites, not doing code, but like templates, right? Like whatever, Go Daddy website. We learn how to do that. And so as I learned that I learned what worked and what didn't work. And that was something I found somebody to do for me. So someone else does the websites now I talked to them about it, but, and talked about the content and things like that.
But I stepped back from it. So gradually you sort of can step out of different roles. I'm very actively involved in our Google advertising and our Facebook advertising. Someone else actually does our Facebook advertising, but it's, it's something that I'm involved in as far as messaging and the images and what are we presenting to the customers, but I'm not the one actually uploading the picture and typing things in.
So you're able to kind of, you still need to be there, but you're doing maybe a different thing. Strategic work, I guess, would be the term to do this.
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By Sean Si
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Sean: Aside from taking your name off the wall, and stepping back on the sales process. What other things did you fully commission or fully delegate so that you can work on the business rather than in the business?
Chris: Yeah, well, and I think it was gradual, cause I started out doing everything. So the first thing I took myself out of was any kind of the front-end customer service type of thing and organizing the office. So that was kind of the first night that it was hiring other teachers to take some of the students.
And then, as the marketing became more complicated, you know, I got into doing websites, really digital marketing. We first started getting into it in 1996 and back then it was AOL homepage. There was no Google, Google that people forget, the Google didn't exist. You really couldn't find anything on the web.
So you had these weird AOL home pages and you know, or like what, like if you had a website that, you know, you could have like one page, not everybody had mean.
But for us, we said, okay, we built a website. We've held the whole region. So we, I learned how to build websites, not doing code, but like templates, right? Like whatever, Go Daddy website. We learn how to do that. And so as I learned that I learned what worked and what didn't work. And that was something I found somebody to do for me. So someone else does the websites now I talked to them about it, but, and talked about the content and things like that.
But I stepped back from it. So gradually you sort of can step out of different roles. I'm very actively involved in our Google advertising and our Facebook advertising. Someone else actually does our Facebook advertising, but it's, it's something that I'm involved in as far as messaging and the images and what are we presenting to the customers, but I'm not the one actually uploading the picture and typing things in.
So you're able to kind of, you still need to be there, but you're doing maybe a different thing. Strategic work, I guess, would be the term to do this.
Youtube: https://www.youtube.com/leadershipstack
Join our community and ask questions here: from.sean.si/discord
Facebook: https://www.facebook.com/leadershipstack
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