Game studios heavily rely on video content to raise awareness about their games. However, there’s a good chance that most game creators are not tapping their full potential in this medium, limiting the extent of their game’s visibility or other goals.   In this episode, we'll delve into how other video content beyond gameplay clips and trailers can be an integral part of a game’s marketing strategy, maximizing its potential for creating awareness, player engagement and results. Ep 339 Shownotes: