Help my DTC grow

EP 34. How can you harness the power of customer data to drive acquisition, retention, and personalized experiences? - Jason Chappel from Defiant

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How can you harness the power of customer data to drive acquisition, retention, and personalized experiences?

Jason is a customer value optimization specialist, working with brands to deliver long-term growth. Sold his first agency back in 2017 and worked with some of the UK's leading eCommerce agencies before starting Defiant.

From this episode, you will get the answers to the following questions:

  1. How can you better utilize customer data for your acquisition and retention efforts or personalization?
  2. How to team up email marketing with personalization?
  3. What is the right balance between acquiring and retention?
  4. How could you get better customers onsite?

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    Strategies and quick wins from agencies that scaled up 8-figure DTC brands

    In each episode, I talk with inspiring guests who are running agencies and helping hundreds of DTC brands grow. This podcast brings you all the tips, tools, and insights you need to do it on your own.

    Learn strategies that have worked for hundreds of DTC brands. Agencies and successful DTC brands will share their secret strategies so you don't have to start from scratch. Listen to their tips and tricks that anyone can implement.

    ©2022 OptiMonk International Zrt. All Rights Reserved

    The soundtracks used in this podcast are from Artlist.io.


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