The Strong Life Project

EP 3584 Don’t choose the urgent over the important


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Most people aren’t failing because they don’t work hard. They’re failing because they’re busy with the wrong things. In this episode of The Strong Life Project, Shaun O’Gorman dismantles the trap of urgency and why constantly reacting to what screams the loudest slowly destroys what actually matters, your health, your relationships, your family, and your long-term success.

Urgent tasks create the illusion of productivity. Important work builds a life. High performers learn to protect what matters most, even when the pressure is on and the noise is relentless. If you keep choosing emails, notifications, and other people’s priorities over your own values, don’t be surprised when the foundations of your life start to crack.

Key Takeaways:

  • Why urgent tasks feel productive but quietly sabotage your life
  • How prioritising urgency erodes family, relationships, and wellbeing
  • The difference between being busy and being effective
  • How disciplined prioritisation creates calm, clarity, and leadership
  • Practical ways to protect what’s important before it’s damaged
  • This episode is a wake-up call. Listen now and realign your time, energy, and focus before urgency costs you the things you can’t replace.

    Listen on: Apple Podcasts | Spotify | YouTube

    Follow Shaun O’Gorman for more high-performance insights.

    The post EP 3584 Don’t choose the urgent over the important appeared first on The Strong Life Project.

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    The Strong Life ProjectBy Shaun O'Gorman: Human Behaviour & High Performance Coach