Link building has been a core ranking factor in seo since the beginning, and it won't be going away anytime soon. The communities that link to you still tell search engines and individuals how credible you are in your field in most instances. Core backlink ranking factors like domain age, authority of linking domains, and diversity of links types will continue to hold true.

This episode is brought to you by Nova Zora Digital.  See what Nova Zora Digital can do for your business with digital marketing.