Scale Your Course

EP 37 | Scaling Authentically with Facebook Ads with Daria Kotenko


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In this episode, I have a conversation with Daria Kotenko, FB Ads Strategist and the founder of Yellow Iris Marketing. Her passion is to help coaches and course creators use Facebook and Instagram Ads in an authentic way that creates deep trust and naturally leads to sales without any sleazy tactics!


Daria believes that Facebook and Instagram ads crafted well can fully reflect your authenticity and your personality without needing to follow one size all templates and manipulation tactics that we so often associate with paid marketing. She believes that paid ads are a tool just like any other and when we combine feminine flow with a masculine understanding of strategy and numbers, this tool can help you scale your program authentically with ease.


We talk about:

  • What it means to be an authentic entrepreneur
  • When the right time to run ads is in your business
  • Common mistakes people make when they run ads
  • What you need to know about FB alogorithm
  • Setting an Ad budget
  • Difference between running an ad and boosting an ad
  • Her new Ad intensive - Lead Magnet Express
  • Connect with Daria

    Website - https://yellowirismarketing.com/apply/

    Instagram - @adsbydaria


    Services

    Lead Magnet Express - Your Fast Track to High-Quality Leads with Facebook Ads: https://yellowirismarketing.com/leadmagnetexpress/


    Freebies to Download

    Ultimate 3-Step Guide to Authentic Ads. - https://yellowirismarketing.com/authenticads/

    Top 3 Mistakes All Every Coach Makes with Facebook Ads - www.yellowirismarketing.com/threemistakes



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    Scale Your CourseBy Tracy Sherriff

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