The PR Playbook Podcast

Ep. 38 - Five things to know before you jump into crowdfunding


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Crowdfunding has seen many outrageous successes over the last decade of its infamous rise in the consumer products industry. Everything from the Pebble Watch, to the Coolest Cooler to Potato Salad has funded successfully on Kickstarter giving people hope that anyone can be a winner on this intensely popular platform. However, it ain’t that easy. Merely 22.4% of crowdfunding campaigns across all platforms are successful. Check out these 5 things before you jump into crowdfunding chaos.



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The PR Playbook PodcastBy Silver Telegram, Ronjini Joshua

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