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In-person marketing events such as roadshows or exhibitions can be a great way to connect with potential new customers and introduce the public to your product or service. However, if you are not careful, you can sink lots of money into a venture that will bring you very little return. 

In today's episode, James and Nick sit down to discuss these marketing events and talk from personal experience about how best to showcase your company. James also talks about some examples from the National Running Show he recently attended and how you can learn from the mistakes some brands made. 

Learn something new? Have something to share with us? Leave us a comment on our TikTok page and be sure to follow us there for highlights from each episode: https://www.tiktok.com/@the_fake_marketer