Becoming Unapologetic

EP 38: What Makes an Offer High-End?


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Hey there, in this episode of Becoming Unapologetic, I dive into what it really means to offer a high-end service or product. I call out the all-too-common practice of slapping a hefty price tag on something and calling it high-end, even if the experience doesn't live up to the cost. I share how many entrepreneurs tend to think that adding more deliverables or time justifies raising their prices when in reality, that's not the case. Instead, I discuss the importance of focusing on delivering better results faster, rather than just piling on more stuff. Drawing from my background in the coaching industry, I talk about how streamlining processes and providing a smoother client experience can truly elevate the value of a service. Join me as I challenge conventional ideas of "high-end" and share my take on creating offers that truly prioritize quality over arbitrary price tags.

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Becoming UnapologeticBy Sandra van der Lee