Breaking up with social media "rules" is hard to do, but in this episode, Regan shows you how to break free from the rules, spend less time worrying about engagement, and create more time and energy for your clients. Social media can be an important part of a coach's sales strategy, but when producing content starts to feel forced, and you find yourself working harder than ever as sales stagnate, burnout is just around the corner. 

Find out how to write your own rulebook when it comes to social media, rather than copying others. Regan describes how many of her clients come to her already burnt out because of the need to be a "perfect marketer" by following arbitrary rules. They're ready to give up and are frustrated. As she says, "Sometimes you just need to say 'fuck it' to the rules which are taking up way too much space in your brain, and keeping you from focusing instead on signing more clients!"

The best social media strategy is the one that works for you. So if you love going live on IG, or TikTok is more your jam, then go with what makes you the most comfortable and is the most enjoyable. Listen in as Regan shares her recipe for creating juicy content that sells and describes why her coaching program will help you create a repeatable sales process to generate a consistent four-figure income. 

Highlights in this episode: 

• If you're in a sales rut, you're likely focused on the rules of marketing rather than marketing your business.
• It's important to be comfortable with being an imperfect marketer while STILL holding the identity of a desirable coach.
• Regan recommends keeping a diary of all the thoughts you have around your business and how you regulate them in order to understand your own thought process.
• Understanding the concepts behind sales is the best way to be strategic with your time spent on marketing. 
• Regan talks about her recipe for creating content that converts (not a rigid plan). 
• Understanding why people buy and how great content works will allow you to relax and provide what your prospective clients need. 
• Your ideal client is concerned about liking you and whether you can solve their problem, so show up and help them rather than worrying about vanity metrics and arbitrary rules.
• Consistency is key. So whatever you do, keep doing it and give it time to work. 
• Find out why self-trust is key and how it comes down to four things, including deciding how you want to show up in your business.

If you want to be able to sign consistent clients, earn your first 50K and create self-trust, then you'll want to get into Regan's coaching container. She has a few spots left! While this podcast will help you gain clients, nothing compares to getting 1:1 coaching from Regan. To learn how she would specifically help you, reach out at the link below or send her a DM on Instagram @_reganstorm.

Connect with Regan:
Instagram: @_reganstorm 
1:1 Coaching Application 
Free Training: Three Strategies To Help You Create Your First 4-Figure Month