When I first started my business, I let all the "rules of success" cripple me into perfectionism...

I have to have a perfect aesthetic on Instagram

I have to have the best possible website

My photos need to be flawless and professional

And then the worst of it... I would scroll and compare myself to all the other women in a similar field. I would see beautiful pictures, them hitting every launch, crushing it in sales, and I was left feeling like a nobody, failing at this business thing.

Let me tell you none of those things made me money...

In fact, it actually stopped me from making money.

I was so hyper focused on it being perfect that I was constantly waiting...

-Waiting for my website to be just right

-Waiting for my photos to get back

-Waiting to feel ready.

That's when I realized that my perfectionism was actually procrastination.

Most coaches are telling you how to have the perfect Social Media or the perfect branding, but what I've realized is people don't care about that!

In fact, they want to see imperfect.

They want to know YOU!

They want to know the raw, authentic, and messy side of life.

They want to know they are not alone.

I have four kids, and as much as I love to organize and schedule and have all the things in place, life is messy, and it's important that we show that side of ourselves.

It's also important to know what moves your needle, and having the perfect curated page is not what will uplevel your business.

Connection will.

Being there for someone will.

Putting yourself out there will.

So If you feel like you have to wait to make everything perfect before you get started, I want you to stop yourself and ask what is this really about.

Perfection won't sell anything – but being you will!

If you’re thinking, "Wow, Jessica, this sounds just like me. But how do I step out of perfectionism?"

Or maybe you’re scared and need to be coached through it...

I would love to support you. I’ve got a few different ways we can work together and we can choose the best fit for you right now! Click the link below and we’ll jump on a quick chat to hash it out!.

Challenge yourself to take action on this NOW, and not let this be another procrastination parading as perfectionism situation. Dare you!