Addicted to WINNING

EP 41: Nate Johnson, Co-Founder/CEO of Maison Bloom: "Because I CANnabis Attitude"


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Many entrepreneurs do not fit inside of a box, unless they’re the ones who have created it.  Some start off their journeys taking corporate positions and rise through the ranks quickly, only to be left with a need and yearning to create beyond the scope and frame of the organization. This is rooted in our existential search for purpose, meaning and significance.  

Nate Johnson is Co-Founder and CEO of Maison Bloom, providing an elevated experience of perfectly dosed cannabis infused beverages to consumers wanting something healthy and refreshing. He originally started his career as a Chemical Engineer working for Shell in Los Angeles, rose through the Corporate ranks and later became a co-founder of a luxury clothing company based in San Francisco. After selling their business, he and his business partner teamed up to create Maison Bloom.

Jeff and Nate take a trip down memory lane as native Minnesotans as they share their affinity and love for hockey as they highlight the foundational lessons learned that would help them years later in business.  Nate shares how an unspoken challenge thrust him into pursuing a Chemical Engineering degree in college.  He and Jeff talk about the importance behind pre-launch and pre-sale branding, market research, and why it’s necessary to leverage it to ensure a successful launch of a brand.  Nate explains what a “consumption lounge” is, and shares how they’re leveraging special events to promote Maison Bloom. If you are curious about the cannabis industry and the approach taken when it comes to educating consumers, while involving them in the development of particular brands, you’ve landed on the right episode.  

What You’ll Learn:

  • Why Nate ended up getting a Chemical Engineering degree 
  • The Luxury Clothing line Nate and his business partner founded in San Francisco
  • How Maison Bloom, a Cannabis infused beverage company was created
  • How many milligrams of cannabis are in Maison Bloom’s seltzers
  • Important lessons on leveraging other people’s skills
  • What California Cool and French Sensibilities have to do with the Maison Bloom brand
  • How human center designs can help you discover if a product is a good fit for the market
  • Some of Nate’s favorite mentors including CEOs, Co-founders, and Influencers
  • Pre-launch and pre-sale concepts and best practices for launching a brand correctly
  • How sports like Hockey and Skiing helped Nate develop individually while preparing him to lead successful organizations
  • How to learn more about Maison Bloom 
  • Why the Book “Evolve Your Brain,” by Dr. Joe Dispenza has helped Nate stay balanced
  • The importance of relying on your discipline, experience, and knowledge is key to your success
  • How old Nate was when he started his first business and how long he ran it
  • And much more! 

  

Favorite Quote:

“If somebody can do it, then I can do it better. There’s no ego behind it. It comes from a curiosity to learn and evolve myself over time and that’s worked to my advantage.”

-Nate Johnson

 

Connect With Nate: 

 Love Maison Bloom

Email: [email protected] 

How to Get Involved:

Addicted to Winning connects listeners through stories that prove why mindset matters. Jeff Brekken was working a 60-hour week on his family’s farm by the time he was 10. When he wasn’t helping with the harvest, he was at the hockey rink. Jeff’s early life experiences taught him he needs to be either all-in or all-out. 

In 2000 he started a single-family home construction business and by 2008 he was looking for his next big thing. Jeff founded the Blue Sky Benefit Solutions & Rise Above HR/Recruiting on top of a lifelong passion for helping people. Through this show, Jeff will take that passion one step further.

If you enjoyed this episode, head over and visit us on Apple Podcasts - leave a review and let us know what you thought! Your feedback keeps us going. Thanks for helping. 

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Addicted to WINNINGBy Jeff Brekken

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