Lukas Hänsch (Buying Journey Specialist, Pathmonk) on what B2B companies can do to continuously improve the customer journey online, leverage data to qualify leads and enhance conversions.

EP 42. How B2B Companies Can Optimize the Customer Journey Online - Interview w/ Lukas Hänsch

On this podcast, we’re on a mission – to change and disrupt the way people think about B2B marketing one insightful conversation at a time.  Get inspiration from interviews with B2B marketers and industry experts who share their stories, achievements, thoughts on trending topics, and give B2B marketing tips and recommendations. This show is hosted by Christian Klepp, Co-founder of EINBLICK Consulting.

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On this podcast, we’re on a mission – to change and disrupt the way people think about B2B marketing one insightful conversation at a time. Get inspiration from interviews with B2B marketers and industry experts who share their stories, achievements, thoughts on trending topics, and give B2B marketing tips and recommendations. This show is hosted by Christian Klepp, Co-founder of EINBLICK Consulting.

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EP 42. How B2B Companies Can Optimize the Customer Journey Online - Interview w/ Lukas Hänsch

EP 42. How B2B Companies Can Optimize the Customer Journey Online - Interview w/ Lukas Hänsch