Ask We Edit Show

Ep 49: What Type of Podcast Ads Are The Most Effective?


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When it comes to ad-types, you have three main options to choose from, namely, baked-in which has two suboptions, and dynamic insertion. Baked-in means the specific ad is cemented into the audio file and can’t be changed. To hear why dynamic insertion holds the trump card over baked-in ads, be sure to join us and find out why!

Key Points From This Episode:

  • What types of ad options you have available.
  • The downsides to baked-in ads.
  • Why you have more control over adverts when using dynamic insertion.

Links Mentioned:

Thanks for listening! Check us out on Twitter, Instagram, and TikTok @weeditpodcasts, or visit our blog at WeEditPodcasts.com/blog for everything podcast-related.

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