When Danielle Vincent left her job at Oprah to start a soap-making business with her new husband, more than a few folks thought she was, well, crazy. Six years later, Outlaw Soaps is a success, propelled largely by Danielle's high-level marketing chops and time management skills. She has just written a new book, "You-Nicorn: 30 Days to Find Your Inner Unicorn and Live the Life You Love." Peri talks with Danielle about forging her own path and her passion for targeted, data-driven marketing. 

Theme song: "You Know Who You Are" by Sam Miller.

Thanks to our sponsors Pyragraph and The Octopus and the Fox. 

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