MJ(Man Jing) Kong is a science communicator, content creator, and the mind behind the wildly popular educational channel @justkeepthinking.

Why is science so hard for people to care about? We have all the research, all the facts, and all the experts telling us the planet is in a crisis, yet most people just scroll past it. We leave crucial information stuck inside unread research papers and closed negotiating rooms. Maybe the problem isn't the science itself, but the way we communicate it. So how do you take complex climate data and turn it into engaging, educational content that actually mobilizes millions?

Expect to learn how MJ Kong transitioned from studying environmental biology to building a massive social media presence, why keeping science locked away is failing the climate movement, the exact strategy to communicate effectively to everyday people and funders alike, why doing things in "our own little ways" actually creates the most powerful collective impact, how a love for biodiversity sparked a lifelong mission, and much more…