Addison Rae is the 4th most-followed creator on TikTok, and the official TikTok account is one of the only accounts ahead of her. In this episode, Dan and Jake talk about how Addison Rae went viral and how much money she might be earning.

Listen to the after-show here: https://www.patreon.com/theinfluencerbreakdown (https://www.patreon.com/theinfluencerbreakdown)

Addison Rae

Followers

TikTik- 44M (Fourth Most)

YT - 2.25M

IG - 19M

Twitter - 2M

Short Facts

19 Years Old

Born In Louisiana

Started TikTok in July 2019

Moved to LA to to pursue Tiktok

Joined the Hype House Creator Collective in LA which is a collective of young

creators and the name of their LA mansion.

The Hype House is most known for hosting the D’Amelio Sisters and Addison Rae.

Known for Dancing

Seven Youtube Videos

Did a YT Collab with James Charles

Does 1-3 TikToks per day

Very Chill vibe

Strategy

Family signed with talent agency WME in early 2020

WME is a giant talent agency that owns companies such as

Zumba

Professional Bull Riding

Miss Universe

UFC

Expansion to Multi Platform

Personal Style Youtube Channel

According to a Jan 2020 Interview with HollyWire

“Well, I actually downloaded the app in July, made a post with a friend, and literally out of nowhere it got ... 93,000 likes, and I was like woah. I like this!"

Mariah Carey liked one of Addison’s early TikToks that included one of Carey’s songs.

Potential Income

Average 20m views per Tiktok

Released Merch

Aggressively sold by WME

Plenty of Branded Posts

4/30

5/2

5/6

5/8

5/12

5/14

5/16

According to TikTokersBio.com

$4m net worth

$350k per week

$1.34m per month

$21k per sponsored Tiktok

Replicability

Viral Fame cannot be duplicated

It can be worked towards

It can be taken advantage of

Working with a Talent Agency