<p>The one where Drew introduces you to the concept of tripwire marketing and explains why it is a great way to think about your marketing campaigns.</p>

The one where Drew introduces you to the concept of tripwire marketing and explains why it is a great way to think about your marketing campaigns.

Ep 5 Are you ignoring valuable customer signals that you need to know?

The Nerd Marketing Ecommerce Podcast is a series of conversations about growing an ecommerce business. It's by CEOs and CMOs for CEOs and CMOs. Ecommerce veterans and 20-year operators Drew Sanocki and Michael Epstein deliver clear, actionable, data-driven strategies.

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Ep 5 Are you ignoring valuable customer signals that you need to know?

Ep 5 Are you ignoring valuable customer signals that you need to know?