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In this episode of Team Wrecked, Kristie takes a deep dive into the evolution of brokerage models and how each era shaped not just how agents work, but who they became. From the scrappy local independents to the franchise giants to the cloud-based disruptors, she traces the arc of how the industry's infrastructure evolved alongside agent identity, and shares her own path through it, from 13 years embedded in the builder world at John L. Scott to finding her footing as a business owner at Keller Williams.
Now, with her team in full rebuild mode, Kristie walks through the brokerages she's actively evaluating for what comes next: Side, Real, EXP, LPT, and Epic. She breaks down what makes each one compelling, what questions still need answering, and why this search is about alignment and vision rather than splits and cap structures. She also gets direct about the models she's ruling out, including legacy brands and discount brokerages, not as a knock on anyone, but as a honest assessment of where her team is headed.
The throughline of this episode is a reframe most agents need to hear: the split is almost never the real decision. What agents actually need is alignment with how they work, how they want to grow, and what kind of support will carry them through the hard moments. Wherever Kristie's team lands, it won't be based on hype or peer pressure. It'll be based on the business they're building for the next decade.
By Kristi SundquistIn this episode of Team Wrecked, Kristie takes a deep dive into the evolution of brokerage models and how each era shaped not just how agents work, but who they became. From the scrappy local independents to the franchise giants to the cloud-based disruptors, she traces the arc of how the industry's infrastructure evolved alongside agent identity, and shares her own path through it, from 13 years embedded in the builder world at John L. Scott to finding her footing as a business owner at Keller Williams.
Now, with her team in full rebuild mode, Kristie walks through the brokerages she's actively evaluating for what comes next: Side, Real, EXP, LPT, and Epic. She breaks down what makes each one compelling, what questions still need answering, and why this search is about alignment and vision rather than splits and cap structures. She also gets direct about the models she's ruling out, including legacy brands and discount brokerages, not as a knock on anyone, but as a honest assessment of where her team is headed.
The throughline of this episode is a reframe most agents need to hear: the split is almost never the real decision. What agents actually need is alignment with how they work, how they want to grow, and what kind of support will carry them through the hard moments. Wherever Kristie's team lands, it won't be based on hype or peer pressure. It'll be based on the business they're building for the next decade.