This episode is Part II of a continuation from last week’s deep dive in Episode 4. Picking up where she left off, Karlee walks through the next chapter of building Beachkrew: expanding beyond Ocean City into Charleston, Sullivan’s Island, Avalon, and now Nantucket.

She shares the emotional weight of launching new stores, managing burnout, and navigating imposter syndrome, all while staying scrappy and self-funded. From flooded storefronts to dream locations, Karlee unpacks the real behind-the-scenes of signing leases she wasn’t sure she could afford, designing collections solo, and making decisions that felt bigger than her.

This episode is a reminder that you don’t have to feel ready, you just have to start. 

Karlee Hart

Beachkrew Website

With Hart – Real Talk on Entrepreneurship, Brand Building & Business Ownership

Hosted by Karlee Hart, founder of Beachkrew. With Hart dives into the highs, lows, and lessons of building a brand from the ground up. Whether you're a dreamer, doer, or in the thick of scaling your business, this podcast is your go-to for unfiltered insights, mindset shifts, and actionable advice.

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