"I can work with anyone."

It sounds flexible, but what if it's actually the thing that's keeping the right clients from finding you?

In this episode I'm getting into niching - why I think it's one of the best things I ever did for my business, why it doesn't have to feel as scary as it sounds, and the different ways you can get specific without feeling like you're cutting yourself off from everyone.

If you've been sitting with a vague niche and wondering why your content isn't quite landing, this one's for you.

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Mentioned in this episode:⁠ 

Silent Storm⁠

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