For The Love Of Emails Podcast- Powered By Netcore

EP #53 Behind the Inbox: Atro Tossavainen's expertise on email security trends


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In today’s episode of the ‘For The Love Of Emails’ podcast, we welcome Atro Tossavainen, Founder at Koli-Lõks OÜ, with host Matthew Vernhout - VP, Deliverability, Netcore. Atro brings over two decades of experience as a GNU/Linux/UNIX systems administrator specializing in IT security, backup, and mass storage. With a remarkable background as an anti-spam activist, his insights are invaluable. 

In this podcast, they discussed:
  • What is the distinction between recycled spam traps and pristine spam traps?

  • What factors differentiate bulk emails from targeted ones?

  • How important are authentications like SPF, DKIM, and DMARC?

  • What factors should marketers consider when registering domains?

  • Why is it crucial to keep using your email list?

  • How do different ESPs vary in the types of emails they send?

 

Resource Links:

Netcore’s social media accounts: 

https://www.linkedin.com/company/31757 

https://twitter.com/netcore_cloud 

https://www.instagram.com/netcorecloud/ 

 

Atro Tossavainen's linkedIn: https://www.linkedin.com/in/atrotossavainen 

Koli-Lõks website: https://www.koliloks.eu/ 

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