We explore what executive coaching really is, how it helps leaders make better decisions and show up with presence, and why advisors can use it to grow their practice and help clients cut costs and claims. We share signals that coaching is needed, how to introduce it without awkwardness, and how to build strong referral partnerships.

• Clear definition of executive coaching and who benefits
• Common leadership traps and the “business affair” pattern
• Executive presence as a practical skill set
• Turning vague goals into measurable outcomes
• How advisors spot coaching cues in client orgs
• Scripts for raising coaching without judgment
• Building trusted referral partnerships with coaches
• Why AI and hybrid work raise the stakes

This episode is sponsored by Benepower, the platform of choice for a modern benefits experience. Benepower is an AI-powered benefits platform offering access to top products and services, enabling consultants and employers to create customized plans, optimize usage, and measure effectiveness. www.benepower.com