In today’s episode of the ‘For The Love Of Emails’ podcast, we welcome Taryn Talley - Head of Marketing at Position² with host Matthew Vernhout - VP, Deliverability, Netcore. Taryn Talley is a distinguished marketing leader with over 20 years of experience in creating and executing impactful omni-channel campaigns. Notably, she has transformed Position²'s social media campaigns—amplifying their impressions and engagement. Her insights transcend industries and resonate with every marketer eager to embrace intentional inclusion in marketing narratives.

 

In this podcast, they discussed:

• What is intentional inclusion in marketing, and what factors should brands consider when targeting diverse audiences?
• What makes storytelling significant in marketing campaigns for brands extending beyond mere product promotion?
• How should brands handle challenges and potential backlash when promoting diversity and inclusion in marketing campaigns?
• How can brands effectively incorporate personalization to enhance the inclusivity of their campaigns?
• What measures should brands implement to foster greater inclusivity?
• Real-life examples of brands that have set the standard for inclusive marketing.

 

Resource Links:

Netcore’s social media accounts: 

https://www.linkedin.com/company/31757 

https://twitter.com/netcore_cloud 

https://www.instagram.com/netcorecloud/ 

 

Starbucks #ItStartsWithYourName ad: https://twitter.com/StarbucksIndia/status/1656133960924012545

 

Taryn Talley’s social media accounts:

https://www.linkedin.com/in/taryn-talley1/ 

https://www.instagram.com/taryntalley1/?hl=en 

https://www.threads.net/@taryntalley1 

 

Matthew Vernhout's linkedIn:

https://www.linkedin.com/in/vernhout/