The Impact Entrepreneur

Ep. 6 - Cameron Herold On Supercharging Your Focus


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Cameron Herold has taken 20 years of experience operating some

of the biggest business success stories in North America and turned
it into a flourishing career as both a motivational speaker and
management consultant. Cameron is a business coach and mentor to
several companies, and a CEO coach to large corporations globally.
He is also the best-selling author of
Double Double: How to Double Your Revenue and Profit in 3 Years
or Less.

 

If you could pick any superpower, what would it be and

how would you use it?

I’d pick the one my oldest son has and it’s his smile. Every

time he smiles, the whole world stops.

 

Was there an impact moment that led you on this journey

to being an entrepreneur?

I was groomed by my father to be an entrepreneur, but the real

moment that showed me that being an entrepreneur was where I wanted
to be was one day my dad took me to a golf course in the middle of
the day. He pointed out to me all the people who were playing golf
at twelve o’clock, and what company they owned. His lesson was, the
people who could play golf in the middle of the day are the ones
who control their free time, and the way they control their free
time is by controlling the way they make their money which is by
running their own company.

 

How has mentorship impacted you and influenced your

outlook?

The mentoring for me comes in various forms. The first is

focusing where I’m going, the second is having a mentor board of
advisors that I could always learn from, and the third is
surrounding myself with others in masterminds who are learning in
the same focused area.

 

Entrepreneurs are wired differently than the rest of

society:

Most have the following traits:

  • Are often filled with energy
  • Are flooded with ideas
  • Are driven
  • Are restless
  • Are unable to keep still
  • Works on little sleep
  • Get euphoric
  • Get easily irritated by minor obstacles
  • Gets burnt out periodically
  • Acts out sexually / flirting
  • Feels persecuted by those who do not accept their vision

  •  

    Those aren’t necessarily traits that describe entrepreneurs.

    They are actually clinically diagnosed traits for bi-polar
    disorder. Most entrepreneurs have the traits of manic depression.
    We also have a lot of the signs of attention deficit disorder.

     

    According to the medical community, we’re disasters. We should

    be medicated. The reality is we are sane. We’re wired exactly the
    way we’re supposed to be wired. They should not be medicating us.
    We should learn how to actually leverage those strengths and not
    call them weaknesses anymore because they’re absolutely strengths
    that we have.

     

    What we need is for the entrepreneurs to rise

    up and say, “Stop medicating our kids. Stop saying there’s
    something wrong with them. Maybe they’re wired exactly as they’re
    supposed to be. Maybe this is how they’re supposed to think.”, and
    starting to show the education system they can actually function in
    high functional ways if they would try to accommodate for those
    styles.

    How can entrepreneurs get supercharged

    focus?

    1. Write down what your company looks like in 3 years, described
    2. in vivid detail on a 3-4 document. Then share it with all of your
      employees so that everyone is on the same page.
    3. Continually surround yourself with people that are stronger
    4. than you in the areas that you’re not strong in. Focus your effort
      around the stuff that you’re great at.
      1. Start delegating everything else except genius.

      2. Make sure that you’re setting the right goals: annual,
      3. quarterly, monthly, weekly & daily. Get an accountability
        partner. Every day, set your daily top 3 business goals and send
        them to each other using the CommitTo3
        1. When you commit your goals to someone in writing, there’s a
        2. higher chance that they’re actually going to get done.

        3. Recognize you need breaks in your day. Only schedule 60-70% of
        4. your calendar during the day and leaving the rest as open, free
          time or project work. Allow yourself to sit in different parts of
          your home or business.
        5. Use a Pomodoro app. Focus in bursts.
        6. Stop beating yourself up for not being focused for 12 hours a
        7. day day or 5 days a week.

          We need to give ourselves a little bit of a break and allow

          ourselves to hyperfocus for maybe 8 hours a week, do some buffer
          work for 16-20 hours a week, and then have lots of free time &
          breaks scheduled in between just to recharge our brains.

          How can entrepreneurs and leaders approach leading teams

          that consists of four different generations?

          We need to understand how each generation works & leverage

          their strengths, and also teach each other. Traditionalists and
          baby boomers can learn a ton from Gen X, Gen Y & Gen Z on
          leveraging technology. Gen X, Y & Z can learn a ton on business
          processes, planning, and leveraging networking the old fashion way
          & truly building deep relationships.

          How did you enroll “the dream manager” into

          1-800-GOT-JUNK?

          On day one, get your employees to write down their bucket list.

          Your role is to help coach people and connect them to people, and
          get them to start crossing things off their bucket list.

          Imagine you could start getting people on your team to achieve

          the things they want to do before they die, and how much more
          engaged they’d be in the company.

          In your book, you talk about the 5 stages of the

          rollercoaster ride of entrepreneurship. How can entrepreneurs
          approach that Crisis of Meaning (questioning the meaning
          of life) stage, and what are the steps they should follow to get to
          the Hopeful Realization stage?

          You need to relax your brain and take disconnect times from work

          or you’ll never be recharged enough to hit the ground running.

          Why is important to take time and reflect on the

          past?

          Instead of being busy and learning from everybody else, it’s

          important to dig deep and ask, “What have I learned from me?”.
          Instead of reading a book of someone else’s experience, why don’t
          we tap into our own experiences.

          I am probably the best mentor I can have for myself if I

          will allow myself to be introspective and look at my contributions
          to my successes and failures.

          How will you measure your life?

          Right now it’s on my ability to raise good kids. Our role is to

          raise nice young adults, and to raise happy, healthy children so
          they can leave the nest.

          Last words of wisdom

          At the end of the day, let’s not take ourselves so seriously.

          Can we just wake up in the morning and start having fun with what
          we do? Let’s leave others that we touch every day with a sense of
          our smile, our fun and our healthy enjoyment of life cause at the
          end of the day none of us are getting out of this alive. We might
          as well have fun along the way.

          Show Links

          Cameron’s Website - CameronHerold.com

          Meetings

          Suck, Cameron’s newest book on Amazon

          Double Double on Amazon

          “Let’s

          Raise Kids to Be Entrepreneurs” Tedx Talk

          Commit To 3 App - CommitTo3.com

          FocusTime (Pomodoro app) - FocusTimeapp.com

          ...more
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