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On this episode, Ed Thompson - who has worked crises from both the federal agency and the industry sides - shares his wisdom gleaned from years of emergency response. A former incident commander and deputy incident commander, Ed discusses how maintaining open communication with command staff, taking time for on-the-ground interactions, and gracefully accepting public criticism can all bolster your crisis response.  And regularly renting a helicopter helps, too.

Ed, Marc and Tom share their experiences and discusses issues that can arise when company staff are working shoulder to shoulder with state and federal agencies, and what to do when politics threaten to disrupt critical working relationships.  Ed also tells us where he sees communicators making mistakes - and how to avoid them. Leading in a crisis can be a complex endeavor, and Ed offers his advice to manage the gauntlet successfully.

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