SHI(F)T HAPPENS Pod

Ep. 6- Innovative Minds and the Road to Entrepreneurship With the Guys Behind Urban Misfit Ventures


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Up now on the pod: The MKE Misfits, Q & Izzy!

Q Allums is the Co-Founder & CEO of Urban Misfit Ventures, one of the fastest growing startups in Milwaukee.. He spends the majority of his time building his company and interviewing some of the greatest minds on the planet on his podcast the “Strange on Purpose." Collectively his videos, thoughts, podcasts, and writing have been viewed over 10 million times. He has also done speaking engagements such as VidCon, TEDx, and will be a speaker at this upcoming Inbound 2019.

Izzy Lugo is the Co-Founder & COO of Urban Misfit Ventures. He has worked with some of the largest names in sports including but not limited to the Milwaukee Bucks, New York Mets and Milwaukee Brewers. He has told his story at many conferences and events, with the largest being NOBLE’s 43rd Annual Training Conference & Exhibit. Izzy has also been named a Young Achiever by The Sponsorship Space, consulted some of America’s most up and coming brands, and is also a speaker, foodie and sneakerhead.

The interview was refreshing, inspiring and an all around good time. We covered topics such as entrepreneurship, influencer marketing, and handling imposter syndrome. The guys delve into how they formed their company and the roadblocks that were navigated along the way. 

We also chat about: 

  • Their choice to create a four-day work week within their company

  • Why everybody should active on LinkedIn

  • Dealing with internet trolls 

As a kid, they thought they were going to be:

Q: A writer and a basketball player.

Izzy: Sponge Bob.

Biggest Role Model/Mentor:

Q: My mom.

Izzy: Kobe Bryant or Batman.

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SHI(F)T HAPPENS PodBy Devan Shepherd, Natasha Holbrook, & Jessica Johnson

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