We're With The Brand

Ep. 6 | News Round-Up

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Welcome to News Round-Up, where we take a break from the usual and serve up bite-sized news stories. In this episode, we're talking about Spotify's move towards audiobooks, Ulta's brand new store design, and how influencers and micro-content creators are taking over marketing. Honorable mentions include Snapchat's new web browser version (we're just as confused as you are) and ESPN's Creator Network.

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Sources:

  • https://www.cnbc.com/2022/09/20/spotify-announces-launch-of-audiobooks-for-us-listeners.html
  • https://www.wsj.com/articles/spotify-offers-audiobook-service-with-300-000-titles-11663674852
  • https://www.retailbrew.com/stories/2022/09/13/ulta-s-vp-of-store-design-and-experience-paul-loux-breaks-down-the-new-ulta-layout?utm_campaign=mkb&utm_medium=newsletter&utm_source=morning_brew&mid=26079f3340e30ce9bb54f03521b2a6c3
  • https://www.theverge.com/2022/9/15/23354689/snapchat-for-desktop-web-version-rollout
  • https://www.marketingdive.com/news/espn-sports-creator-network-gen-z-tiktok/632160/
    • ...more
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    We're With The BrandBy Paula Bouza and Hannah Carr