Help my DTC grow

EP 60. How not to fail with your messaging and design with your ecommerce store? - Calvin Payne from Marketeering


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How not to fail with your messaging and design with your ecommerce store?

In this episode, we're joined by Calvin Payne, the founder of Marketeering. With over 25 years of experience in web and graphic design, including a stint at Apple, Calvin is a seasoned expert in the digital space. Marketeering, founded in 2020, is driven by the belief that no brand should be without the creative tools necessary for growth. Specializing in everything from website design to podcast launching, Calvin and his team of seven manage the digital space for over 16 brands. In this episode, we delve into the importance of simple and professional design and its impact on the customer experience for eCommerce brands.

  1. How can a website's design be streamlined for clarity? What are the essentials?
  2. What's the art of communicating a product's benefits? Is direct or creative communication more effective?
  3. How can design and messaging complement each other to effectively sell products in eCommerce?
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    Strategies and quick wins from agencies that scaled up 8-figure DTC brands

    In each episode, I talk with inspiring guests who are running agencies and helping hundreds of DTC brands grow. This podcast brings you all the tips, tools, and insights you need to do it on your own.

    Learn strategies that have worked for hundreds of DTC brands. Agencies and successful DTC brands will share their secret strategies so you don't have to start from scratch. Listen to their tips and tricks that anyone can implement.

    ©2022 OptiMonk International Zrt. All Rights Reserved

    The soundtracks used in this podcast are from Artlist.io.


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