Kristin Wozniak (Chief Growth and Data Officer at Cosmo5) has a hot take for 2026: she’s over our obsession with data. Not data itself. The way we use it.

In Episode 61 of the Snarketing Podcast, Kristin challenges one of corporate culture’s biggest myths: that emotions don’t belong at work. From asking “Are you an asshole?” in a job interview to reframing data as just one voice at the table, this conversation explores what modern leadership really looks like.

We dive into:

- Data-informed vs data-based decision making

- Gut instinct vs analytics

- Why AI shouldn’t solve every problem

- The danger of $500 solutions to $5 problems

- Burnout and the myth of emotionless performance

- Cosmo5’s “Five Intelligences”: artificial, operational, strategic, emotional, and ethical

If you care about marketing leadership, AI strategy, workplace culture, or building businesses that are both intelligent and human, this episode is for you.

Because maybe the future of marketing isn’t colder. Maybe it’s more human.