The Digital Glue Podcast

EP: 63 - Brand Mistakes You’re Making Without Realizing


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“It’s the ‘emotional aftertaste’ that comes after an experience.” Ze Frank

 

Welcome to Episode 63: Brand Mistakes You’re Making Without Realizing


Your business’ brand identity is the torch that lights the way. It provides messaging, a voice and direction,

becoming sort of an umbrella under which, all elements are shaped. If your brand identity was created using a flawed process, it could be damaging your business’ chance of success. And you surely don’t want that!


A brand is not just your logo, a website, or your business cards … it’s an experience.


So, to help alleviate these issues either before they happen, if you’re just starting out, or before you get to ahead in the “game”, here's what we will be untangling in this episode ...


  • How to define your brands’ personality
  • Personality, voice, and tone … what you need to know
  • How to be consistent in your communications
  • 5 ways to humanize your brand
  •  

    Are you ready?

    Pop in your awesome earbuds and let's dive in!

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    The Digital Glue PodcastBy Crystal Leach (Kordalchuk) Chief #NERD + Head Pixel Polisher, Virtually Untangled